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Launching new ventures : an entrepreneurial approach /

Allen, Kathleen R.

Launching new ventures : an entrepreneurial approach / Kathleen R. Allen. - 6th ed. - Mason, OH : South-Western, 2012. - xxiv, 577 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 9780538481793 (hbk.) RM657.18 053848179X (hbk.)

Subjects--Topical Terms:
New business enterprises--Management.
Small business--Planning.
Business planning.

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Launching new ventures : an entrepreneurial approach /

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