2011 update to marketing management /
Marshall, Greg W.
2011 update to marketing management / Marketing management. 2011 update to Marketing management [and] Essentials of marketing management. Two thousand eleven update to marketing management. Greg W Marshall, Mark W Johnston. - New York : McGraw-Hill/Irwin, 2011. - vii, 48 p. ; 28 cm.
Includes index.
9780077545567 RM21.35
Marketing--Management.
2011 update to marketing management / Marketing management. 2011 update to Marketing management [and] Essentials of marketing management. Two thousand eleven update to marketing management. Greg W Marshall, Mark W Johnston. - New York : McGraw-Hill/Irwin, 2011. - vii, 48 p. ; 28 cm.
Includes index.
9780077545567 RM21.35
Marketing--Management.