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Perspectives on marketing /

Miletsky, Jason I.

Perspectives on marketing / Jason I. Miletsky, Michael Hand. - Boston, Mass. : Course Technology, 2009. - xvii, 377 p. : ill. ; 23 cm.

Includes index.

ISBN: 9781598638714 (pbk.) RM91.96 1598638718 (pbk.)

Subjects--Topical Terms:
Marketing.

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