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Competitive dynamics of entrepreneurial market entry /

Competitive dynamics of entrepreneurial market entry / edited by Gideon D. Markman, Phillip H. Phan. - Cheltenham, UK : Edward Elgar, c2011. - xiv, 538 p. : ill. ; 24 cm. - The Johns Hopkins University series on entrepreneurship . - The Johns Hopkins University series on entrepreneurship. .

Includes bibliographical references and index.

ISBN: 1849802718 9781849802710 RM559.31

Subjects--Topical Terms:
Entrepreneurship.
New business enterprises.
Competition.
Marketing.

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