Consumer-citizens of China : the role of foreign brands in the imagined future China /
Tian, Kelly.
Consumer-citizens of China : the role of foreign brands in the imagined future China / Kelly Tian and Lily Dong. - London : Routledge, 2011. - xix, 147 p. : ill. ; 24 cm. - Routledge contemporary China series ; 60. .
Includes bibliographical references (p. [133]-139) and index.
9780415553490 (hbk)
2010-018265
Consumers--Psychology.--China
Brand choice--Psychological aspects.--China
Nationalism--China.
China--Civilization--Foreign influences.
Consumer-citizens of China : the role of foreign brands in the imagined future China / Kelly Tian and Lily Dong. - London : Routledge, 2011. - xix, 147 p. : ill. ; 24 cm. - Routledge contemporary China series ; 60. .
Includes bibliographical references (p. [133]-139) and index.
9780415553490 (hbk)
2010-018265
Consumers--Psychology.--China
Brand choice--Psychological aspects.--China
Nationalism--China.
China--Civilization--Foreign influences.