Pricing : making profitable decisions /
Monroe, Kent B.
Pricing : making profitable decisions / Kent B. Monroe. - 3rd ed. - New York : McGraw-Hill, c2003. - xxvi, 658 p. : ill. ; 24 cm. - McGraw-Hill/Irwin series in marketing. . - McGraw-Hill/Irwin series in marketing. .
Includes bibliographical references and index.
9780071261937 Hadiah
Pricing.
Marketing.
Pricing : making profitable decisions / Kent B. Monroe. - 3rd ed. - New York : McGraw-Hill, c2003. - xxvi, 658 p. : ill. ; 24 cm. - McGraw-Hill/Irwin series in marketing. . - McGraw-Hill/Irwin series in marketing. .
Includes bibliographical references and index.
9780071261937 Hadiah
Pricing.
Marketing.