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Marketing /

Kotler, Philip.

Marketing / Philip Kotler ...[et al.]. - 8th ed. - Australia : Pearson Australia, 2010. - xxv, 732 p. : ill. (col.) ; 28 cm.

Includes bibliographical references and index.

ISBN: 9781442511248 (hbk.) RM392.35

Subjects--Topical Terms:
Marketing--Textbooks.

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