Globalizing ideal beauty : how female copywriters of the J. Walter Thompson Advertising Agency redefined beauty for the twentieth century /

Sutton, Denise H.

Globalizing ideal beauty : how female copywriters of the J. Walter Thompson Advertising Agency redefined beauty for the twentieth century / Denise H. Sutton. - New York : Palgrave MacMillan, 2009. - xii, 210 p. : ill. ; 22 cm.

Includes bibliographical references and index.

9780230611740 RM281.18 0230611745


J. Walter Thompson Company. Women's Editorial Department.


Women in the advertising industry--History.--United States
Women in advertising--History.--United States
Beauty, Personal--History.--United States
Advertising agencies--History.--United States

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