The economics of sports broadcasting

Gratton, Chris, 1948-

The economics of sports broadcasting [electronic resource] / Chris Gratton and Harry Arne Solberg. - London ; New York : Routledge, 2007. - 1 online resource (x, 233 p.) : ill.

Description based on print version record.

Includes bibliographical references (p. 222-225) and index.

Introduction -- The demand for sports broadcasting -- The structure of supply -- The cost structure of sports broadcasting -- Integration -- Competition between channels : a game theory approach -- The pricing and selling of TV sports rights -- The auctioning of sports rights -- Market intervention in sports broadcasting.

9780203003855 (electronic bk.) 0203003853 (electronic bk.)


Television broadcasting of sports--Economic aspects.


Electronic books.

GV742.3 / .G73 2007eb

070.4/49796

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