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Statistical noise or valuable information the role of extreme cases in marketing research /

Pirker, Clemens.

Statistical noise or valuable information the role of extreme cases in marketing research / [electronic resource] : by Clemens Pirker. - Wiesbaden : Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden, 2009. - xv, 197 p. : ill., digital ; 24 cm.

ISBN: 9783834983763 (electronic bk.)

Subjects--Topical Terms:
Marketing research.
Outliers (Statistics)
Marketing.
Economics/Management Science.

LC Class. No.: HF5415.2 / .P575 2009

Dewey Class. No.: 658.83

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Statistical noise or valuable information the role of extreme cases in marketing research /

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