Pricing : making profitable decisions /
Monroe, Kent B.
Pricing : making profitable decisions / Kent B. Monroe. - New York : McGraw-Hill, 1979. - xv, 286 p. : ill. ; 25 cm. - McGraw-Hill/Irwin series in marketing. . - McGraw-Hill/Irwin series in marketing. .
Includes bibliographical references and index.
0070427801
Pricing.
Marketing.
Pricing : making profitable decisions / Kent B. Monroe. - New York : McGraw-Hill, 1979. - xv, 286 p. : ill. ; 25 cm. - McGraw-Hill/Irwin series in marketing. . - McGraw-Hill/Irwin series in marketing. .
Includes bibliographical references and index.
0070427801
Pricing.
Marketing.