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Consumer behavior /

Engel, James F.

Consumer behavior / James F. Engel, Roger D. Blackwell and Paul W. Miniard - 5th. ed. - Chicago : The Dryden Press, 1986 - 633 p. ; 23 cm.

Includes bibliographical references and indexes

ISBN: 0030018927

Subjects--Topical Terms:
Consumers
Marketing research

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