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Consumer behavior : buying, having, and being /

Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon. - 2nd ed. - Boston : Allyn and Bacon, 1994. - 660 p. : ill. (col.) ; 25 cm.

ISBN: 0205149952

Subjects--Topical Terms:
Consumer behavior.

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Consumer behavior : buying, having, and being /

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