The SAGE handbook of international marketing /
The SAGE handbook of international marketing /
International marketing
edited by Masaaki Kotabe and Kristiaan Helsen
- Los Angeles : SAGE, 2009
- xviii, 548 p. : ill. ; 26 cm.
Includes bibliographical references and index
9781412934282 (hbk.) RM507.87 1412934281 (hbk.)
Export marketing
Includes bibliographical references and index
9781412934282 (hbk.) RM507.87 1412934281 (hbk.)
Export marketing
