Strategies for the green economy : opportunities and challenges in the new world of business /

Makower, Joel, 1952-

Strategies for the green economy : opportunities and challenges in the new world of business / Joel Makower ; with exclusive market research by Cara Pike. - New York : McGraw-Hill, 2009. - xvii, 290 p. : ill. ; 24 cm.

Includes index.

0071600302 (hbk.) 9780071600309 (hbk) : RM99.78


Green marketing.
Green products.

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