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Leading Pharmaceutical Innovation Trends and Drivers for Growth in the Pharmaceutical Industry /

Gassmann, Oliver.

Leading Pharmaceutical Innovation Trends and Drivers for Growth in the Pharmaceutical Industry / [electronic resource] : by Oliver Gassmann, Gerrit Reepmeyer, Maximilian Zedtwitz. - Second Edition. - Berlin, Heidelberg : Springer-Verlag Berlin Heidelberg, 2008. - 186 p. : ill., digital ; 24 cm.

ISBN: 9783540776369 (electronic bk.) 9783540776352 (paper)

Subjects--Topical Terms:
Pharmaceutical industry--Technological innovations.
Drugs--Research--Management.

LC Class. No.: HD9665.5 / .G37 2008

Dewey Class. No.: 338.476151

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Leading Pharmaceutical Innovation Trends and Drivers for Growth in the Pharmaceutical Industry /

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