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The compleat copywriter : a comprehensive guide to all phases of advertising communication /

Norins, Hanley

The compleat copywriter : a comprehensive guide to all phases of advertising communication / by Hanley Norins - New York : McGraw-Hill Book, 1966 - x, 326 p. ; 23 cm. - McGraw-Hill series in marketing and advertising .

LCCN: 65-26871

Subjects--Topical Terms:
Advertising copy

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The compleat copywriter : a comprehensive guide to all phases of advertising communication /

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