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Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain /

Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain / [electronic resource] : edited by Georgios J. Doukidis, Adam P. Vrechopoulos. - Berlin, Heidelberg : Springer Berlin Heidelberg, 2005. - x, 256 p. : ill., digital ; 24 cm.

ISBN: 9783540270591 (electronic bk.) 9783540226116 (paper)

Subjects--Topical Terms:
Business logistics--Management.
Economics/Management Science.
Marketing.
Production/Logistics.

LC Class. No.: HD38.5 / .C65 2005

Dewey Class. No.: 658.78

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Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain /

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