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Managing Business Interfaces Marketing and Engineering Issues in the Supply Chain and Internet Domains /

Managing Business Interfaces Marketing and Engineering Issues in the Supply Chain and Internet Domains / [electronic resource] : edited by Amiya K. Chakravarty, Jehoshua Eliashberg. - Boston, MA : Springer Science+Business Media, Inc., 2005. - 340 p. : digital ; 23 cm. - International Series in Quantitative Marketing, 16 0923-6716 ; .

ISBN: 9780387250021 (electronic bk.) 9780387243788 (paper)

Subjects--Topical Terms:
Economics/Management Science.
Industrial and Production Engineering.
Engineering Economics, Organization, Logistics, Marketing.
Marketing.
Operations Research/Decision Theory.
Production/Logistics.
Technology Management.

LC Class. No.: HD38.5 / .M358 2005

Dewey Class. No.: 658

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Managing Business Interfaces Marketing and Engineering Issues in the Supply Chain and Internet Domains /

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