Managing innovation : new technology, new products, and new services in a global economy /
Ettlie, John E.
Managing innovation : new technology, new products, and new services in a global economy / John E. Ettlie - 2nd ed. - Amsterdam : Elsevier/Butterworth-Heinemann, 2006 - xvii, 503 p. : ill. ; 26 cm.
Rev. ed. of: Managing technological innovation. 2000
Includes bibliographical references and indexes
9780750678957 075067895X (pbk. : alk. paper) RM169.83
Technological innovations--Management
Research, Industrial--Management
Managing innovation : new technology, new products, and new services in a global economy / John E. Ettlie - 2nd ed. - Amsterdam : Elsevier/Butterworth-Heinemann, 2006 - xvii, 503 p. : ill. ; 26 cm.
Rev. ed. of: Managing technological innovation. 2000
Includes bibliographical references and indexes
9780750678957 075067895X (pbk. : alk. paper) RM169.83
Technological innovations--Management
Research, Industrial--Management