Management of a sales force /
Spiro, Rosann L.
Management of a sales force / Rosann L. Spiro, Gregory A. Rich, William J. Stanton - 12th ed. - Boston : McGraw-Hill/Irwin, 2008 - xxiii, 584 p. : ill. ; 26 cm.
'The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices'--Provided by publisher
Includes bibliographical references and index
007352977X (hbk.) RM524.30 9780073529776 (hbk.)
Sales management
Management of a sales force / Rosann L. Spiro, Gregory A. Rich, William J. Stanton - 12th ed. - Boston : McGraw-Hill/Irwin, 2008 - xxiii, 584 p. : ill. ; 26 cm.
'The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices'--Provided by publisher
Includes bibliographical references and index
007352977X (hbk.) RM524.30 9780073529776 (hbk.)
Sales management