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Close to the customer : an American Management Association research report on consumer affairs /

Close to the customer : an American Management Association research report on consumer affairs / foreword by John Guaspari - New York : AMA Membership Publications Division, 1987 - 96 p. ; 28 cm. - AMA briefings & surveys .

Bibliography: p. 94-96.

ISBN: 0814435130

LCCN: 87-012558

Subjects--Topical Terms:
Customer relations

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Close to the customer : an American Management Association research report on consumer affairs /

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