Normal view MARC view ISBD view

International marketing /

Cateora, Philip R.

International marketing / Philip R. Cateora, John L. Graham - 13th ed. - Boston, Mass. : McGraw-Hill/Irwin, 2007 - xxxii, 702 p. : ill. ; 29 cm.

Includes index

ISBN: 0073080063 (hbk.) RM523.60 9780073080062 (hbk.)

Subjects--Topical Terms:
Export marketing
International business enterprises

Place hold
Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

International marketing /

Contact Us

Copyright ©The National University of Malaysia Library