Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Thompson, Arthur A., 1940-

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr., A. J. Strickland III, John E. Gamble - 15th ed. - Boston : McGraw-Hill/Irwin, 2007 - 1 v. (various pagings) : ill. ; 27 cm.

Includes bibliographical references and indexes

0072969431 (hbk.) RM487.83


Strategic planning
Strategic planning--Case studies

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