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Consumer behaviour /

Consumer behaviour / Leon Schiffman . . . [et al.] - 3rd ed. - New South Wales : Pearson Education Australia, 2005 - xvi. 653 p. : ill. ; 26 cm.

Includes index

ISBN: 174103163X RM247.46

Subjects--Topical Terms:
Consumer behavior
Motivation research (Marketing)
Marketing

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