Public relations : the profession and the practice /
Public relations : the profession and the practice /
Dan Lattimore ... [et al.]
- [5th ed.].
- Boston : McGraw-Hill, 2004
- 1 v. (various pagings) : col. ill. ; 26 cm. + 1 Computer laser optical disc (4 3/4 in.)
Rev. ed. of : Public relations / Otis Baskin, Craig Aronoff, Dan Lattimore, 4th ed., 1997 Includes bibliographical references and index Book is accompanied by 1 computer laser optical disc, entitled'Student CD-ROM to accompany Public relations : the profession and the practice' bearing the same call number and available at Bahagian Koleksi Media
0072424028 (pbk.) RM79.60
Public relations
Public relations--United States
Rev. ed. of : Public relations / Otis Baskin, Craig Aronoff, Dan Lattimore, 4th ed., 1997 Includes bibliographical references and index Book is accompanied by 1 computer laser optical disc, entitled'Student CD-ROM to accompany Public relations : the profession and the practice' bearing the same call number and available at Bahagian Koleksi Media
0072424028 (pbk.) RM79.60
Public relations
Public relations--United States