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Leading pharmaceutical innovation : trends and drives for growth in the pharmaceutical industry /

Gassmann, Oliver, 1967-

Leading pharmaceutical innovation : trends and drives for growth in the pharmaceutical industry / Oliver Gassmann, Gerrit Reepmeyer, Maximilian von Zedtwitz - Berlin : Springer, 2004 - xi, 178 p. : ill. ; 24 cm.

ISBN: 3540407170 (alk. paper) RM233.27

Subjects--Topical Terms:
Pharmaceutical industry--Technological innovations
Drugs--Research--Management

National Library of Medicine Call No.: QV736

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Leading pharmaceutical innovation : trends and drives for growth in the pharmaceutical industry /

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