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Modern competitive strategy /

Walker, Gordon, 1944-

Modern competitive strategy / Gordon Walker - Boston, Mass. : McGraw-Hill/Irwin, 2004 - xvii, 290 p. : ill. ; 24 cm.

Includes bibliographical references and indexes

ISBN: 0072345632 (alk. paper) RM264.69

Subjects--Topical Terms:
Strategic planning
Industrial management

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