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Writing marketing : literary lessons from academic authorities /

Brown, Stephen, 1955-

Writing marketing : literary lessons from academic authorities / Stephen Brown - London : SAGE Publications, 2005 - 265 p. ; 24 cm.

Includes index

ISBN: 1412902657 (hbk.) RM540.75 1412902665 (pbk)

Subjects--Topical Terms:
Business writing
Marketing

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Writing marketing : literary lessons from academic authorities /

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