Marketing your clinical practice : ethically, effectively, economically /

Baum, Neil, 1943-

Marketing your clinical practice : ethically, effectively, economically / Neil Baum, Gretchen Henkel - 3rd ed. - Sudbury, Mass. : Jones and Bartlett, 2004 - xxix, 481 p. : ill. ; 23 cm.

Includes bibliographical references and index

0763733342 RM321.40


Medicine--Practice
Practice Management, Medical
Marketing of Health Services
Physician-Patient Relations

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