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Internet marketing : foundations and applications /

Siegel, Carolyn F.

Internet marketing : foundations and applications / Carolyn Siegel - Boston : Houghton Mifflin, 2004 - xvi, 404 p. : ill. ; 24 cm.

Includes bibliographical references (p. [385]-404) and index

ISBN: 0618150439 RM305.36

Subjects--Topical Terms:
Internet marketing
Internet advertising

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