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Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews /

Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews / Introduction to online market and industry research editor and contributor, Cynthia L. Shamel ; produced by the Benjamin Group - Mason, Ohio : Thomson/Texere, 2004 - xiv, 450 p. : ill. ; 24 cm. - Business research solutions series .

Includes bibliographical references and index

ISBN: 0538726849 RM200.80

Subjects--Topical Terms:
Marketing research--Computer network resources
Online databases

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Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews /

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