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Applied public relations : cases in stakeholder management /

Lamb, Larry F.

Applied public relations : cases in stakeholder management / Larry F. Lamb, Kathy Brittain McKee - Mahwah, New Jersey : Lawrence Erlbaum Associates, 2005 - xvi, 258 p. : ill. ; 24 cm. - LEA's communication series .

Includes bibliographical references and index

ISBN: 0805846069 RM260.91

Subjects--Topical Terms:
Public relations--Case studies

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Applied public relations : cases in stakeholder management /

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