Secrets from the innovation room : how to create high-voltage ideas that make money, win business, and outwit the competition /
Allison, Kay
Secrets from the innovation room : how to create high-voltage ideas that make money, win business, and outwit the competition / Kay Allison ; art by David Buscher - New York : McGraw-Hill, 2005 - xvii, 165 p. : ill. ; 24 cm.
Defining the undefinable -- Enemies of ideas and innovation -- Asking questions -- Releasing potential energy -- Open the aperture -- Break the board -- Measuring the voltage
0071443754 (pbk. : alk. paper) RM60.10
Creative ability in business
Organizational effectiveness
Success in business
Secrets from the innovation room : how to create high-voltage ideas that make money, win business, and outwit the competition / Kay Allison ; art by David Buscher - New York : McGraw-Hill, 2005 - xvii, 165 p. : ill. ; 24 cm.
Defining the undefinable -- Enemies of ideas and innovation -- Asking questions -- Releasing potential energy -- Open the aperture -- Break the board -- Measuring the voltage
0071443754 (pbk. : alk. paper) RM60.10
Creative ability in business
Organizational effectiveness
Success in business