The media of mass communication /
Vivian, John
The media of mass communication / John Vivian - 7th ed. - Boston : Pearson/Allyn & Bacon, 2004 - xxvii, 516 p. : ill. ; 28 cm. + 1 computer laser optical disc (4 3/4 in.)
Book is accompanied by 1 computer laser optical disc, entitled'Allyn and Bacon CD-ROM Media of mass communication, 7th ed.' bearing the same call number and available at Bahagian Koleksi Media
Includes bibliographical references and index
0205418481 RM290.58
Mass media
The media of mass communication / John Vivian - 7th ed. - Boston : Pearson/Allyn & Bacon, 2004 - xxvii, 516 p. : ill. ; 28 cm. + 1 computer laser optical disc (4 3/4 in.)
Book is accompanied by 1 computer laser optical disc, entitled'Allyn and Bacon CD-ROM Media of mass communication, 7th ed.' bearing the same call number and available at Bahagian Koleksi Media
Includes bibliographical references and index
0205418481 RM290.58
Mass media