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Principles of marketing : an Asian perspective /

Principles of marketing : an Asian perspective / Philip Kotler ... [et al.]. - Singapore : Pearson/Prentice Hall, 2005. - 1 v. (various pagings) : ill. (some col.) ; 28 cm.

Based on Principles of Marketing / Philip Kotler and Gary Armstrong, 10th ed. 2004.

Includes reference and index.

ISBN: 0131234390 hadiah

Subjects--Topical Terms:
Marketing--Asia.

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Principles of marketing : an Asian perspective /

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