Hot spots multimedia analyses of political ads /

Nelson, John S., 1950-

Hot spots multimedia analyses of political ads / [videorecording] : by John S. Nelson and G. R. Boynton - New York: Board of trustees of the University of Illinois , 1997 - 1 videocassette (VHS) (60 min.) : sd., col. ; 1/2 in. + 1 book (257 p. ; 19 cm.)

This video published accompanies the book'Video rethoric' : televised advertising in American politics

Contents: Paradigms of politics - How music and image deliver argument - Orchestrating politics - Communicating feeling - The politics of feeling

RM645.00


Advertising, Political--United States

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