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New food product development : from concept to marketplace /

Fuller, Gordon W.

New food product development : from concept to marketplace / Gordon W. Fuller - 2nd ed. - Boca Raton, FL : CRC, 2004 - 388 p. ; 24 cm. - CRC series in contemporary food science .

Includes bibliographical references and index

ISBN: 0849316731 (alk. paper) RM387.92

Subjects--Topical Terms:
Food--Marketing
Food--Research
New products--Marketing
Product management
Food industry and trade--Technological innovations

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New food product development : from concept to marketplace /

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