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Reviving traditions in research on international market entry /

Reviving traditions in research on international market entry / guest edited by Tiger Li - 1st ed. - Amsterdam : JAI, 2003 - ix, 169 p. : ill., map ; 24 cm. - Advances in international marketing, v. 14 1474-7979 ; .

Includes bibliographical references and index

ISBN: 0762310448 RM361.80

Subjects--Topical Terms:
Export marketing--Research
New products--Research
Marketing research

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Reviving traditions in research on international market entry /

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