International marketing /
Czinkota, Michael R.
International marketing / Michael R. Czinkota, Ilkka A. Ronkainen. - 7th ed. - Mason, Ohio : Thomson/South-Western, 2004. - xxvii, 666, [42] p. : col. ill., col. maps ; 28 cm.
Includes bibliographical references and indexes.
0324190468 (Domestic student edition) RM526.42 0324282893 (International student edition)
Export marketing.
International marketing / Michael R. Czinkota, Ilkka A. Ronkainen. - 7th ed. - Mason, Ohio : Thomson/South-Western, 2004. - xxvii, 666, [42] p. : col. ill., col. maps ; 28 cm.
Includes bibliographical references and indexes.
0324190468 (Domestic student edition) RM526.42 0324282893 (International student edition)
Export marketing.