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Cross-cultural communication : the essential guide to international business /

Cross-cultural communication : the essential guide to international business / Gerard Banon ... [et al.] ; edited by John Mattock - Rev. 2nd ed. - London : Kogan Page, 2003 - viii, 176 p. : ill. ; 24 cm.

Previously published as: International management. London : Kogan Page Ltd., 1999

Includes bibliographical references (p. [169]-170) and index

ISBN: 074943922X (pbk.) RM139.74

Subjects--Topical Terms:
Business communication--Cross-cultural studies
Intercultural communication
International business enterprises--Management--Social aspects

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Cross-cultural communication : the essential guide to international business /

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