Electronic marketing : theory and practice for the twenty-first century /
O'Connor, John
Electronic marketing : theory and practice for the twenty-first century / John O'Connor, Eamonn Galvin and Martin Evans - Harlow : Prentice-Hall, 2004 - ix, 440 p. : ill. ; 25 cm.
0273684760 RM184.92
Internet marketing
Electronic commerce
Electronic marketing : theory and practice for the twenty-first century / John O'Connor, Eamonn Galvin and Martin Evans - Harlow : Prentice-Hall, 2004 - ix, 440 p. : ill. ; 25 cm.
0273684760 RM184.92
Internet marketing
Electronic commerce