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Strategic management : concepts & cases /

David, Fred R.

Strategic management : concepts & cases / Fred R. David - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, 2003 - xxxii, 461 p. : ill. ; 26 cm.

Includes bibliographical references

ISBN: 0130479128 RM498.48

Subjects--Topical Terms:
Strategic planning--Case studies
Strategic planning

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