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Relationship marketing : dialogue and networks in the e-commerce era /

Varey, Richard J.

Relationship marketing : dialogue and networks in the e-commerce era / Richard J. Varey - Chichester : John Wiley & Sons, 2002 - x, 217 p. : ill. ; 25 cm.

ISBN: 0470843411 RM160.60

Subjects--Topical Terms:
Relationship marketing
Electronic commerce

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Relationship marketing : dialogue and networks in the e-commerce era /

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