Cases in marketing : orientation, analysis, and problems /
Greer, Thomas V.
Cases in marketing : orientation, analysis, and problems / Thomas V. Greer. - 4th ed. - New York : MacMillan, 1987. - xiii, 473 p. : ill. ; 24 cm.
Includes bibliographical references.
0023470801
Marketing--Case studies.
Cases in marketing : orientation, analysis, and problems / Thomas V. Greer. - 4th ed. - New York : MacMillan, 1987. - xiii, 473 p. : ill. ; 24 cm.
Includes bibliographical references.
0023470801
Marketing--Case studies.
