Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more! / Fred E. Hahn ; with Tom Davis, Bob Killian, and Ken Magill
Hahn, Fred E., 1925-
Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more! / Fred E. Hahn ; with Tom Davis, Bob Killian, and Ken Magill Do-it-yourself advertising & promotion - 3rd ed. - Hoboken, N. J. : John Wiley & Sons, 2003 - xxxi, 324 p. : ill. ; 26 cm.
'Updated information on branding, advertising on the Internet, and in yellow pages'--Cover
Includes bibliographical references and index
0471273503 (pbk.) RM80.20
2002-192267
Advertising--Handbooks, manuals, etc.
Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more! / Fred E. Hahn ; with Tom Davis, Bob Killian, and Ken Magill Do-it-yourself advertising & promotion - 3rd ed. - Hoboken, N. J. : John Wiley & Sons, 2003 - xxxi, 324 p. : ill. ; 26 cm.
'Updated information on branding, advertising on the Internet, and in yellow pages'--Cover
Includes bibliographical references and index
0471273503 (pbk.) RM80.20
2002-192267
Advertising--Handbooks, manuals, etc.