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Advertising and the internet /

Walker, Quaquilla Rhea

Advertising and the internet / Quaquilla Rhea Walker - Evanston, Illinois : Northwestern University, 2002 - x, 180 p. : ill. ; 22 cm.

Thesis (Ph.D.) - Northwestern University, 2002

References : p. 130-138

ISBN: RM210.65

Subjects--Corporate Names:
Northwestern University--Dissertations

Subjects--Topical Terms:
Internet advertising
Internet marketing
Business enterprises--Computer network resources
Electronic commerce
Dissertations, Academic--United States

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