Beyond greed and fear : understanding behavioral finance and the psychology of investing /

Shefrin, Hersh, 1948-

Beyond greed and fear : understanding behavioral finance and the psychology of investing / Hersh Shefrin - Boston, Mass. : Harvard Business School Press, 2000 - x, 368 p. : ill. ; 25 cm. - Financial Management Association survey and synthesis series .

Includes bibliographical references (p. 311-350) and index

0875848729 (hbk.) RM160.60

99-028153


Investments--Psychological aspects
Stock exchanges--Psychological aspects
Finance--Psychological aspects

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