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Applying Sun Tzu's art of war in marketing /

Khoo, Kheng-Hor, 1956-

Applying Sun Tzu's art of war in marketing / Khoo Kheng-Hor - Subang Jaya : Pelenduk Publications, 2002 - 121p. : ill. ; 16 cm. - Sun Tzu's Art of War .

ISBN: 9679788083 RM13.50

Subjects--Personal Names:
Sunzi, 6th cent. B. C.

Subjects--Topical Terms:
Marketing

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