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Strategic management of technology and innovation /

Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. - 3rd ed. - Boston : McGraw-Hill/Irwin, 2001. - xiii, 990 p. : ill. ; 26 cm.

Includes bibliographical references and indexes.

ISBN: 0072312831 RM408.27

Subjects--Topical Terms:
Technological innovations--Management.
New products--Management.
High technology industries--Management.

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